The Angry Cactus

P R O J E C T   B R I E F

Design a complete brand identity and menu for The Angry Cactus, a Tex-Mex restaurant, incorporating a modern, California-inspired Tex-Mex vibe with custom illustrations that reflect the restaurant's fresh and funky personality.  

R E S O L U T I O N

This project involves the creation of a full menu and logo for The Angry Cactus, a Tex-Mex restaurant with a bold, contemporary vibe. The menu features custom illustrations based on linocut prints, creating a distinctive and artistic feel that captures the restaurant’s energetic and modern California aesthetic. The logo is designed to reflect the quirky and playful spirit of the brand, while maintaining a cohesive visual language across the entire menu. The menu layout includes clean typography, vibrant color choices, and the inclusion of illustrations that highlight key menu items, contributing to the restaurant’s fresh and fun atmosphere. Final deliverables include the complete menu design, logo, branding guide, and binding solution that reflects the restaurant's identity.